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HÁ MUITAS RAZÕES PARA INVESTIR EM DESIGN

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E isso não é exclusivo das grandes empresas.

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Cearense, cabeça chata e autodidata. Apaixonado pelo que faço, já são vários anos atuando no cenário do design passando por diversos ambientes que a área possui, desde gráficas rápidas, offsets, webs e agências de publicidade. Há alguns anos como freelancer desenvolvo jobs institucionais para diversos segmentos do mercado cearense.

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Branding

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Marcas que tem um conjunto de ações alinhadas ao posicionamento, propósito e valores performam dez vezes maior.

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Design

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Mostrar ao seu público uma série de elementos vitais para a compreensão de seu negócio gerando atração.

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Multimídia

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Poucos recursos se tornam tão indispensáveis quanto a utilização da fotografia e vídeo no mercado publicitário.

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Rede Social

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Para quem você deve publicar, que formatos e que assuntos abordar é uma estratégia que fará diferença nos resultados.

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A importância de contratar um design

Esse profissional é aquele cara que não pode ficar de fora. O designer deve ocupar um cargo estratégico dentro de qualquer empresa. E caso, sua empresa por mais que seja pequena ou até mesmo um MEI, com certeza deve estar perdendo espaço para o seu concorrente que trabalho com um.

Otimização de custos, gerando maior lucro. Melhor organização nas informações, estimulando o consumidor com maior eficiência. Distinção da imagem de uma empresa, destacando-a do seu concorrente. Aumento da credibilidade trazendo mais confiança a marca. Expressando valor dando mais qualidade ao serviço ou produto. Possuir soluções mais inteligentes e criativas, enriquecendo o portfólio da empresa. E muitas outras coisas que acontecem no dia-a-dia em que as vezes nem percebemos.

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Como pequenas empresas podem construir marcas fortes

Todas as grandes empresas vêm acompanhadas de uma marca muito forte, que ajuda a definir o que ela oferece e o sentimento que passa aos consumidores e à sociedade. Porém, este recurso não está à disposição apenas de megacorporações. Os pequenos negócios também podem trabalhar sua imagem para fortalecer sua comunicação e, mais importante, agregar valor aos produtos.

Um bom ponto de partida para construir a identidade de marca de um negócio é definir com clareza qual o propósito da empresa e o posicionamento que ela pretende adotar junto aos clientes. Esta definição pode vir dos valores do empreendedor, da sua visão de mundo, ou da sua vontade de transformar ou facilitar algum processo.

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Alguns Projetos

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